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Desert Force reaches exclusive deal with MP & Silva.

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MP & Silva, a leading international media company that provides media rights, digital, technology and sponsorship services, has been appointed as the exclusive broadcast and sponsorship agency to Desert Force MMA, the most dominant Middle Eastern professional mixed-martial arts brand.

MP & Silva is a leading international media company that owns, manages and distributes television and media rights to some of the most prestigious sports events around the world. MP & Silva’s portfolio includes the UEFA EURO 2016, Italian Serie A TIM, English Premier League, Spanish La Liga, French Ligue 1, the Emirates FA Cup, Copa Libertadores, Copa Sudamericana & Copa do Brazil, the Formula One, World Baseball Classic, the Premier 12 World Baseball Championships, National Football League, National Basketball Association, Spanish Basketball League (Liga Endesa).

In addition to offering media production and sponsorship consultancy, MP & Silva are also official media advisors to the FIA Formula E, the Association of National Olympic Committees. MP & Silva operates worldwide through regional offices in Beijing, Budapest, Dubai, Dublin, Hanoi, Jakarta, Kuala Lumpur, Luxembourg, Madrid, Miami, Monaco, Munich, Nairobi, New York, Paris, Taipei, Tokyo and Warsaw.

Desert Force MMA has spent the last 5 years on MBC Action. The Desert Force MMA Championship was first launched in 2010 in Amman, Jordan and over the past 6 seasons has seen the best talents from across the region competing across 5 weight classes, at ‘Featherweight, Lightweight, Welterweight, Middleweight and Light-Heavyweight’. Participating countries include: the Kingdom of Saudi Arabia, Qatar, Kuwait, Jordan, Iraq, Palestine, Syria, Lebanon, Egypt, Morocco and Tunisia.

Speaking about the recent partnership between Desert Force MMA and MP & Silva, CEO Jochen Lösch, states:

We look forward to working in partnership with Desert Force MMA, helping to develop their commercial potential and broadcast reach. This is an exciting organization, with the best fighters from across the region contending for international renown, success and pride. The potential match-ups will excite viewers across the whole Middle East and beyond.”

On behalf of the Desert Force Championship, CEO Zaid Mirza notes:

Desert Force is looking to continue to grow MMA in the Middle East and we couldn’t have asked for better partners who share our vision than MP & Silva. This is an exciting time with many more developments to follow shortly. MP & Silva are a Sports Powerhouse and this a huge step for MENA MMA and the Global growth of the sport.

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